One of the many things I have difficulty forgiving Apple for is convincing other phone manufacturers that start and end call buttons were not desirable on a _phone_. I mean they can do what they want with their own customers, but the fact other lemmings took that on board so completely there has not been a way to buy a smart phone with obvious phone functionality for many years really ticks me off. And now they've gone and done it again with SD cards and headphone jacks. Grr.